Hyundai Motor Company today unveiled the all-new TUCSON, introducing its boldest SUV ever, which combines the “Art of Steel” design philosophy, hybrid performance enhanced by intelligent efficiency, and the advanced Pleos Connect next-generation infotainment system.
The all-new TUCSON made its world premiere against the iconic backdrop of the Manhattan skyline in New York City, underscoring Hyundai Motor’s confidence in its best-selling global SUV. The bold urban venue reflected the vehicle’s innovative spirit, celebrating TUCSON’s rich heritage as a global market leader while signaling a new era of versatile mobility.
Designed for ultimate versatility, the all-new TUCSON seamlessly transitions from sophisticated daily commutes to rugged weekend getaways. Guided by the “Art of Steel” design philosophy, it combines muscular exterior styling with a purposeful, tech-forward interior. Alongside the standard model, the debut of the rugged TUCSON XRT PRO further elevates its off-road capability. Integrated with Pleos Connect featuring Gleo AI1), an advanced Next-generation Hybrid System, and Hyundai’s first Smart Terrain Assist (STA)2), the all-new TUCSON lineup empowers customers with confidence and elevated convenience across diverse lifestyles and life stages.
How Does “Art of Steel” Design Language Influence The all-new TUCSON’s Bold Look?
The all-new TUCSON embodies “The Boldest SUV” ideal through Hyundai Motor’s “Art of Steel” design language, combining structural strength with a commanding road presence. Every element, from muscular exterior proportions to refined interior spaces, reflects purposeful engineering and aesthetic vision.
The exterior design centers on pronounced, muscular fenders that showcase the inherent tension and strength of steel. This aesthetic is balanced by restrained door surfaces and crisp body lines, reinforcing the all-new TUCSON’s bold SUV image.
The redesigned body is longer, wider and taller, commanding greater visual presence while unlocking additional interior space. The long wheelbase model measures 4,700 mm in length (+60 mm), 1,905 mm in width (+40 mm), and 1,685 mm in height (+20 mm) compared to the previous model.
The all-new TUCSON’s front design helps to improve pedestrian safety while enhancing forward protection in the event of a collision. Meanwhile, door opening angles expand from 73 degrees to 83 degrees compared to the previous generation, improving accessibility and ease of entry.
New nature-inspired exterior colors3) emphasize the vehicle’s unique design details:
Ranger Green Pearl/Matte: A lush green with a color travel effect that shifts from greenish metallic silver to a reddish tone highlighting a bold, unified aesthetic.
Kodiak Blue Pearl4): A deep blue with a color travel effect from intense violet to turquoise, revealing a dynamic depth that shifts with changing light angles.
Driftwood Gray Metallic/Matte5): An earth-inspired gray with a subtle green-to-red color shift that changes with light, grounding the vehicle in the natural landscape.
Red Rock Orange Pearl/Matte: A rugged canyon-inspired tone emphasizing off-road identity.
3. nature-inspired exterior colors
4. Kodiak Blue Pearl
5. Driftwood Gray Metallic/Matte
What New Lighting Signatures Define The all-new TUCSON?
The front design draws inspiration from architectural lighting principles. H-Edge lighting combines indirect center lighting with edge lighting to enhance horizontal proportions, creating a wider, more stable appearance. This lighting delivers a refined and futuristic front impression.
At the rear, the sculptural Prism Rear Lamps sharpen the vehicle’s volume and outline, bolstering the all-new TUCSON’s commanding presence. The design creates the striking impression of light resting at the edge of a transparent lens, revealing an intricate internal pattern that delivers a high-tech, sophisticated signature.
Beyond H-Edge and Prism designs, the all-new TUCSON introduces available Micro Pixel Lighting (MPL)6). Utilizing 25,600 individual LED pixels, MPL enables precision beam patterns, rain guide, and dynamic welcome/farewell animations. Standard LED headlamps feature a two-in-one module design, while LED taillamps are standard across the lineup.
6. Micro Pixel Lighting (MPL)
How Does The all-new TUCSON Redefine Cabin Comfort?
The all-new TUCSON’s interior design creates a furnished space that prioritizes visual refinement and thoughtfulness through furniture-inspired comfort and intuitive controls, delivering a premium user experience. Every surface, from soft cushioning to ergonomically positioned displays, supports stress-reduction, relaxation and a calmer cabin environment.
The cabin redefines minimalism for SUVs through purposeful design. The two-layered instrument panel design separates form and function: a horizontal upper layer provides visual comfort and clarity, while a deep open tray below provides storage space. Soft, voluminous cushioning applied across the top of the instrument panel, doors and console armrest create a premium and relaxing interior, scaling home-based, furniture-like comfort to the automotive environment.
To minimize driver distraction and reduce cognitive load, the cabin layout ergonomically positions controls within the driver’s natural line of sight. The Double D-Cut steering wheel pairs with a 9.9-inch slim display above the steering column to keep the driver’s visual field uncluttered. Below the center stack display, tactile buttons for frequent-use features including HVAC and audio settings provide intuitive control without the need for distracting screen-tapping while driving.
An extended console armrest improves touchscreen ergonomics, prioritizing driver comfort. For added convenience, available dual 15W wireless charging pads are integrated into the console to eliminate cable clutter, while a hidden storage tray accommodates personal items to maintain the cabin’s minimalist aesthetic.
The all-new TUCSON’s interior space (1,036 mm front headroom, 1,064 mm rear legroom, 1,470 mm front should room) creates a spacious, luxurious cabin environment. For extended rest, the available Ergo Motion Seat7) features a seven-cell pneumatic lumbar and bolster massage system with manual and auto modes. Additionally, the available four-link Relaxation Comfort Seat8) allows for a one-button recline to 10 degrees — perfect for breaks when parked.
The steering column-mounted Shift-By-Wire (SBW) lever consolidates gear selection into an intuitive control stalk, eliminating the need to reach for a traditional center console shifter. An illuminated gear indicator and one-button park engagement simplify driving dynamics while strengthening the “Eyes on the Road, Hands on the Wheel” design philosophy.
The Multi-Air Mode System provides sophisticated climate comfort by routing conditioned air through main vents, multi-vents, and floor-level distribution with active management, effectively eliminating uncomfortable direct airflow. Meanwhile, an available three-zone HVAC system9) allows front and rear occupants to customize their climate settings independently.
The available 13.5V Metal-Coated Heated Glass10) offers a 15-minute full de-icing capability for harsh winter conditions. In the summer, the glass’s 60 percent solar energy rejection keeps the interior 2 degrees cooler, reducing air conditioning strain and fuel consumption. This transparent conductive coating technology integrates more than 20 layers of metal, dielectric and ceramic materials to provide functionality without visible wire patterns, preserving the cabin’s visual purity.
Premium interior colors11) reflect a design philosophy that embraces various lifestyles:
Black, Black/Dove Gray, Mud Gray/Dove Gray, Black/Brown package
XRT- and XRT PRO-specific: Black monotone with dark metal accents
