Hyundai Motor Company today presented its vision for a hydrogen-powered, software-driven transformation beyond mobility applications at CES 2024. Under the theme ‘Ease every way,’ the company held its Media Day at the Mandalay Bay Convention Center in Las Vegas to highlight its future blueprint for a hydrogen energy ecosystem and a vision for software and artificial intelligence (AI).
In line with Hyundai Motor’s brand vision, ‘Progress for Humanity,’ the ‘Ease every way’ theme reflects the company’s aim to create a comfortable and peaceful living environment by providing three core universal values of freedom, safety, and fairness for the global community. It goes beyond the mere physical utility value of technology and caters to the complex daily lives of people, providing freedom from various limitations, safety in communities from software security and reduced greenhouse gas emissions through hydrogen, and fair accessibility to clean energy and related services.
Hyundai Motor Reveals Vision for Hydrogen Energy and Software Solutions Beyond Mobility at CES 2024
◆ Under the theme ‘Ease every way,’ Hyundai highlights its commitment to lead human-centric life innovations with hydrogen energy as well as software and AI
◆ Introduces HTWO’s hydrogen value chain solution that spans production, storage, transportation and utilization
◆ Details development of a Megawatt-scale PEM electrolyzer for green hydrogen production and resource circulation hydrogen production methods
◆ Hyundai Motor Group projects to off-take 3 million tonnes of hydrogen per year by 2035
◆ Introduces ‘Software-defined Everything’ (SDx) strategy by redefining vehicles, fleets and transportation systems with software and AI
◆ Plans to develop SDVs by incorporating software development methods to vehicle development process
◆ Expanding software solutions to business customers for fleet operations and insights by offering customized fleet management services and real-time data analytics
◆ Highlights ultimate aim of SDx transition where users, devices and city are all interconnected so that transportation-as-a-service is provided to everyone
◆ Hyundai shows its hydrogen value chain, waste-to-energy method, SDV technologies and future mobility exhibits at the Las Vegas Convention Center, January 9–12
Plastic-to-Hydrogen
HTWO Grid Media Table
Mobile Fuel Cell Generator
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